
	Know What's In Your Chicken Read About: "ALL NATURAL" LABELING "RAISED WITHOUT ANTIBIOTICS" LABELING "ALL NATURAL" LABELING We all know what the word “Natural” means. When it comes to fresh meat and poultry, the USDA even defines the term as: “a product containing no artificial ingredient or added color and is only minimally processed.” But did you know some chickens being sold at grocery stores have been “enhanced” or altered by adding sodium, water, additives and other ingredients…and they’re still being called Natural. Nine out of ten (91%) people surveyed believe that natural chicken should not contain any added ingredients. If you agree, you can take action today by telling the USDA: If its not 100% chicken…it’s not natural. The sodium that is added is 822% greater than the amount that exists in natural chicken! Directly out of the package, a single serving of this altered chicken contains over 25% of the recommended daily allowance of sodium for a healthy adult. What’s worse, more than half of all people surveyed don’t even know it’s in there. But they would… if the ingredients on the label were printed in a size the average person could read. To add insult to injury, the US government estimates that consumers spend $2 billion per year buying salt water at chicken prices. These manufacturers are “pumping up” their profits by selling salt water and additives instead of 100% natural chicken. We’re committed to the truthful labeling of fresh natural chicken. That’s why we’re committed to: Urging the USDA to only allow 100% natural chicken (with no additives) to be labeled as Natural. Urging the USDA to require that all ingredients be printed in the label in a size that can be read by the average consumer. Back to Top "RAISED WITHOUT ANTIBIOTICS" LABELING In the past year, the U.S. Department of Agriculture has made a series of inconsistent and contradictory decisions on fresh poultry labels relating to the use of ionophores – an antimicrobial added to chicken feed to help fight disease. Some poultry companies received approval from USDA for labels bearing the “Raised Without Antibiotics” claim with ionophore usage, while other companies using the same practices were denied approval on the grounds of their ionophore usage. On November 6, 2007, the USDA notified Tyson Foods that it was revoking the previously approved “Raised Without Antibiotics” labels for the Tyson brand of chicken because of the company’s use of ionophores – stating the long-standing USDA policy that animals treated or fed ionophores may not be labeled as “Raised Without Antibiotics,” and the agency had made a mistake in approving the labels. Under federal law, the USDA is required to ensure that food labels are neither false nor misleading. Consumers certainly don’t expect poultry labeled “Raised Without Antibiotics” to have been fed or treated with any type of medicine classified as an antibiotic. This issue is not about whether the use of ionophores is good or bad — as science shows appropriate usage is beneficial for poultry welfare and food safety. It is about integrity in food labels and having a fair and consistent USDA process for approving label claims. That’s why we’re committed to: Urging the USDA to ensure the “Raised Without Antibiotics” label claim is reserved only for poultry brands not using any compounds classified as antibiotics. And, ensuring that regulation of the “Raised Without Antibiotics” claim is consistent throughout the industry. If you’re concerned about feeding your family only natural chicken, get involved today. Back to Top
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Know What's In Your Chicken

Read About:
"ALL NATURAL" LABELING
"RAISED WITHOUT ANTIBIOTICS" LABELING

"ALL NATURAL" LABELING
We all know what the word “Natural” means. When it comes to fresh meat and poultry, the USDA even defines the term as: “a product containing no artificial ingredient or added color and is only minimally processed.” But did you know some chickens being sold at grocery stores have been “enhanced” or altered by adding sodium, water, additives and other ingredients…and they’re still being called Natural.

Nine out of ten (91%) people surveyed believe that natural chicken should not contain any added ingredients. If you agree, you can take action today by telling the USDA: If its not 100% chicken…it’s not natural.

The sodium that is added is 822% greater than the amount that exists in natural chicken! Directly out of the package, a single serving of this altered chicken contains over 25% of the recommended daily allowance of sodium for a healthy adult. What’s worse, more than half of all people surveyed don’t even know it’s in there. But they would… if the ingredients on the label were printed in a size the average person could read.

To add insult to injury, the US government estimates that consumers spend $2 billion per year buying salt water at chicken prices. These manufacturers are “pumping up” their profits by selling salt water and additives instead of 100% natural chicken. We’re committed to the truthful labeling of fresh natural chicken.

That’s why we’re committed to:

Urging the USDA to only allow 100% natural chicken (with no additives) to be labeled as Natural.

Urging the USDA to require that all ingredients be printed in the label in a size that can be read by the average consumer.

"RAISED WITHOUT ANTIBIOTICS" LABELING
In the past year, the U.S. Department of Agriculture has made a series of inconsistent and contradictory decisions on fresh poultry labels relating to the use of ionophores – an antimicrobial added to chicken feed to help fight disease.

Some poultry companies received approval from USDA for labels bearing the “Raised Without Antibiotics” claim with ionophore usage, while other companies using the same practices were denied approval on the grounds of their ionophore usage.

On November 6, 2007, the USDA notified Tyson Foods that it was revoking the previously approved “Raised Without Antibiotics” labels for the Tyson brand of chicken because of the company’s use of ionophores – stating the long-standing USDA policy that animals treated or fed ionophores may not be labeled as “Raised Without Antibiotics,” and the agency had made a mistake in approving the labels.

Under federal law, the USDA is required to ensure that food labels are neither false nor misleading. Consumers certainly don’t expect poultry labeled “Raised Without Antibiotics” to have been fed or treated with any type of medicine classified as an antibiotic.

This issue is not about whether the use of ionophores is good or bad — as science shows appropriate usage is beneficial for poultry welfare and food safety. It is about integrity in food labels and having a fair and consistent USDA process for approving label claims.

That’s why we’re committed to:

Urging the USDA to ensure the “Raised Without Antibiotics” label claim is reserved only for poultry brands not using any compounds classified as antibiotics. And, ensuring that regulation of the “Raised Without Antibiotics” claim is consistent throughout the industry.

If you’re concerned about feeding your family only natural chicken, get involved today.